CareFirst Encourages Businesses to Take a Walking Lunch

Blue Cross and Blue Shield Association's National Walk at Lunch Day is April 24

Baltimore, MD (April 18, 2013) - Turn your working lunch into a walking lunch – if just for a day.

CareFirst BlueCross BlueShield (CareFirst), the region’s largest health insurer, is encouraging its members and fellow employers throughout the Baltimore-Washington, D.C., area to step out of their cubicles and corner offices to participate in the sixth annual National Walk at Lunch Day on April 24.

As many as 1,000 CareFirst employees are expected to lace up their sneakers for at least a 15-minute walk outside 16 CareFirst offices in the mid-Atlantic region. The event will promote a wellness initiative started by the Blue Cross and Blue Shield Association (BCBSA) in 2007 and supported by tens of thousands of walkers from all 50 states and the District of Columbia last year.

National Walk at Lunch Day is a program CareFirst and other Blues health plans joined to help members and other employers build routine wellness habits by taking a few minutes out of their busy workdays to walk or do another physical activity. Walking for 30 minutes at least five times a week can lower the risk of developing or dying from heart disease, hypertension or type 2 diabetes.

“It may not be common knowledge, but several 10-minute brisk walks a day can lower your blood pressure,” said Dr. Daniel Winn, CareFirst Vice President and Senior Medical Director.  “Every choice we make to use the steps, park further away or take a short walk daily can be used to improve our health.”

To organize a walk on National Walk at Lunch Day or incorporate physical activity into your company’s workday, consider these resources:

  • Visit BCBSA’s National Walk at Lunch Day website for more information.
  • To find a place to walk near the office, download the American Heart Association’s free Walking Paths app to your Apple or Android mobile device.
  • Download CareFirst’s Ready, Step, Go pedometer app to your mobile device to help track you steps and distance traveled.
  • Join discussion about National Walk at Lunch Day on social media by using the Twitter hashtag #NWLD.
  • If you’re unable to walk or otherwise cannot participate, simple desk exercises could help.

About CareFirst

In its 76th year of service, CareFirst, an independent licensee of the Blue Cross and Blue Shield Association, is a not-for-profit health care company which, through its affiliates and subsidiaries, offers a comprehensive portfolio of health insurance products and administrative services to 3.4 million individuals and groups in Maryland, the District of Columbia and Northern Virginia. In 2012, CareFirst contributed $57 million to community programs designed to increase the accessibility, affordability, safety and quality of health care throughout its market areas. To learn more about CareFirst BlueCross BlueShield, visit our website at or follow us on Twitter:

About the Blue Cross and Blue Shield Association

The Blue Cross and Blue Shield Association is a national federation of 38 independent, community-based and locally operated Blue Cross and Blue Shield companies that collectively provide healthcare coverage for 100 million members – one-in-three Americans. For more information on the Blue Cross and Blue Shield Association and its member companies, please visit We encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out The BCBS Blog, for up-to-date information about BCBSA.

Walking Paths QR Code

Walking Paths QR Code