CEO Brian D. Pieninck: CareFirst To Hold Day Of Equity And Action On Oct. 2
Event will help our associates serve our members and others in the community
Brian D. Pieninck, President & CEO
CareFirst BlueCross BlueShield will hold an all-associate Day of Equity and Action on Wednesday, Oct. 2, to mark a renewed commitment to advancing inclusion and equity.
CareFirst associates from every office will gather at off-site locations to take part in education and training activities and will join in community service with local charitable organizations. To allow our associates the opportunity to focus on the important efforts of the day, our offices will be closed for business. Operational, customer service and other essential staff will remain available for critical services.
Members requiring assistance Oct. 2 should log into My Account on CareFirst.com.
Our Day of Equity and Action aligns with the company’s mission, values and ethics and marks an important step in our journey toward better representing the communities we serve. We will welcome opportunities to be more open, honest and understanding to inform our perspective and refresh our vision to transform the health care experience for everyone we serve.
Thank you for your understanding and trusting us to fulfill our mission’s work of increasing access to high quality, cost-effective health care.
Sincerely,

Brian D. Pieninck,
President & CEO
